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Frey.
Your digital executive assistant
For people who built things before, and would rather not lose Tuesday to a calendar.
You spent a decade on the other side of the table — closing rounds, running diligence, taking companies through M&A, building three of your own. You know the difference between a tool that waits for instructions and an executive assistant who walks in with the day already understood. The first executes. The second thinks.
Frey thinks.
AI executive assistant · Digital chief of staff · AI meeting prep · Frey vs. a VA · Field notes
Questions people ask
- What is Frey DEA?
- Frey DEA (Frey Digital Executive Assistant) reads your Gmail and your Google or Microsoft calendar and turns them into a morning brief, a 60-second prep dossier before each meeting, a triaged postbox, and a short queue of decisions to act on — so you open the day already understood.
- Who is Frey for?
- Second-time founders, operating partners, and principals running more than one company — people whose inbox and calendar have quietly become a second job.
- What does Frey connect to?
- Your Gmail inbox and your Google or Microsoft (Outlook / 365) calendar. Frey reads across every mailbox and calendar you connect, so 'your day' spans all of them, not just one account.
- Does Frey send email on my behalf?
- No. Frey only ever writes drafts to your Gmail Drafts for you to review and send yourself. It never sends a message, and it never emails anyone for you.
- Is my email and calendar data private?
- Yes. Your data is processed only to render your own features. It is never sold and never used to train shared models, and you can export or delete everything at any time.
- How much does Frey cost?
- €19.99 per month. It is free during the pilot, and nobody is charged without choosing a plan first.
- Is there an iPhone app?
- Yes. Frey runs as a web app at askfrey.com and as a native iOS app, both signing into the same account.
- How is Frey different from ChatGPT or a virtual assistant?
- Frey is not a blank chat box or an outsourced person. It connects to your actual mail and calendar and arrives with the day already understood — the brief, the meeting prep, and the decisions are waiting when you open it, grounded in your real data.